Monday 11 June 2007

Home Based Business - It's Still A Business For God's Sake

By Trevor Kugler

Many people get all wrapped up in the idea of a "home based business". This has always been perplexing to me because it really doesn't mean anything. Just because these things are called "home based businesses" people tend to think that they offer something magical. Let me clue you in. Your still dealing with a business for God's sake! And what is a business? The simple answer is that it's an entity that provides value to the marketplace. And through providing value, money is made. So why in God's name does it matter where this business is located?

The fact of the matter is that it doesn't. All that matters is that you find an effective way to bring value to the marketplace. If you do this, and deliver excellent customer service, you're in great shape. Let go of the idea of having a "home based business". If you want to conduct the business out of your home, so be it. Just don't get caught up in all the rhetoric. When you start to get caught up in the rhetoric, is when problems begin to happen.

You see, many of the individuals writing articles like this, and many of the individuals running ads on television and the internet about the subject of "home businesses" are outright weasels, trying to separate you from your hard earned money, it's as simple as that. Again, and I apologize if I sound like a broken record, IT MAKES NO DIFFERENCE WHERE THE BUSINESS IS CONDUCTED. The weasels just want to make you think it does.

The bottom line is that you want to make extra money by having a business, and the only way to do this is to bring value to the marketplace. Have your business revolve around something that you feel passionate about and you've got a fighting chance. Just remember to listen to that voice deep inside of you, rather than some weasel claiming that you can get something for nothing.

Trevor Kugler is co-founder of http://www.JRWfishing.com and an avid angler. He has more than 20 years experience fishing for all types of fish, and 15 years of business and internet experience. He currently raises his three year old daughter in the heart of trout fishing country…..Montana!

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